TOOL API

pixel_event_create

Creates Pixel events for a website pixel so you can measure customer actions on your site. Pixel events can be defined from an industry or custom template after the pixel is created, and can represent paid or organic user actions such as add-to-cart. By using Events API endpoints, you agree to the TikTok Business Products (Data) Terms (https://ads.tiktok.com/i18n/official/policy/business-products-terms) and must not share sensitive data with TikTok. In v1.3, the endpoint path is /v1.3/pixel/event/create/; compared with v1.2, request field `name` changed to `event_name`, and `advertiser_id`, `event_id`, and `pixel_id` changed from number to string.